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No. | Brand | Brand Story | Product List |
1 | Xu Fuji | ㅤ | |
2 | White Rabbit | ㅤ | |
3 | Want Want | ㅤ | |
4 | Golden Crown | ㅤ | ㅤ |
5 | Yake | ㅤ | |
6 | Sister Ma | ㅤ | ㅤ |
7 | Chun Guang | ㅤ | ㅤ |
8 | Nanguo | ㅤ | ㅤ |
9 | Golden Monkey | ㅤ | ㅤ |
10 | WoWo | ㅤ | ㅤ |
1. Xufuji
Chinese Name: 徐福记
Xufuji was established in Taiwan, China in 1992. It has always been rooted in the lifestyle habits and dietary culture characteristics of the Chinese people, developing more high-quality confectionery products that meet the taste of the Chinese people. It is a large enterprise focusing on candies, pastries, Sachima, chocolate, and jelly pudding and other confectionery leisure foods.
Hsu Fu Chi was founded by the Hsu brothers from Taiwan, China in 1992 and was acquired by Nestle in 2011. The main production base is located in Dongguan, Guangdong, covering an area of over 500,000 square meters, with 38 large modern workshops and 126 high-quality automated production lines. It mainly produces candy, pastries, Sachima, chocolate, and jelly and other leisure sugar snacks. There are more than 1,200 varieties of bulk and packaged sugar snacks, with a daily production capacity of over 1,600 tons.
Xu Fu Ji has 8 major divisions, 56 regions, and more than 3,500 dealers in China, serving over 300,000 end stores. From urban to rural areas, its strong sales network covers the whole country and exports to the United States, Canada, Japan, South Korea, Southeast Asia, Australia, Europe, Africa and other countries and regions, selling overseas.
2. White Rabbit
Chinese Name: 大白兔
Founded in 1950, it is a well-known candy brand in China, with its classic white rabbit image packaging and classic milky taste deeply ingrained in people's hearts. It is a must-have candy in many people's childhoods, mainly in classic original flavor, yogurt flavor, red bean flavor, cool flavor, chocolate flavor, etc. It was acquired by Merlin Zhengguang and Group in 2012.
The predecessor of the White Rabbit Creamy Candy originated from the "Aipixi Candy Factory" in Shanghai in 1943. The company's merchants tried the then-British milk candy and thought the taste was good. After half a year, they copied their own brand of domestic milk candy. The packaging used a red Mickey Mouse pattern and was named "ABC Mickey Mouse Candy". Because the price was cheaper than imported products, it was widely loved by the public. Until the 1950s, the candy company was nationalized, and Mickey Mouse was regarded as a symbol of worshiping foreignness, so the packaging pattern was changed to a white rabbit. At the beginning, the factory that produced White Rabbit Creamy Candy could only produce 800 kilograms per day and was also made by hand. However, due to the shortage of materials at the time, White Rabbit Creamy Candy, with the advertising slogan "seven White Rabbit Creamy Candies equal a cup of milk", was regarded as a nutritious food and accompanied the growth of a generation.
3. Want Want
Chinese Name: 旺仔 or 旺旺
Want Want is a brand under the Want Want Group, its main products include milk, dairy beverages, mini mantou, food, milk dairy products, candies, etc. Want Want Group was established in 1962, and officially invested in the mainland market in 1992, it is a diversified comprehensive enterprise.
Want-Want is a brand under the Want Want Group, established in 2001, with its headquarters located in Shanghai. Want-Want is widely popular for its joyful mini cartoon image design, and its main products include milk, dairy beverages, food, milk and dairy products, candy, etc. Want-Want milk is rich in a variety of amino acids, calcium, fats, vitamins and other nutrients that are essential for the human body every day, making it a suitable product for children to drink at any time. In addition, Want-Want also has a friendly mini cartoon image design and a frosted gift box packaging. The packaging is light and suitable for children to carry, making it an ideal choice for gifts to family and friends.
4.Golden Crown
Chinese Name: 金冠
Founded in 1982, it is a large domestic supplier of leisure desserts, an integrated enterprise integrating the research and development, manufacturing, distribution and export of leisure foods, covering categories such as candies, chocolates, jellies, biscuits, and pastries. Its independently developed Golden Crown brown sugar plum and Golden Crown You Guo milk crisp have won the love of consumers with their unique taste.
The main production base is located in the Food Park of Jinjiang Economic Development Zone, with a registered capital of 150 million Hong Kong dollars, covering an area of 95,000 square meters, and a factory area of 280,000 square meters. It is a foreign-funded enterprise under Fujian King Crown Group Co., Ltd. The company is a large domestic food manufacturer adhering to the concept of "survival by quality, development by reputation". It has experienced steady development for 40 years.
The annual production of various snack foods is nearly 100,000 tons, with an annual output value of nearly 2 billion, of which 80% is sold domestically, and 20% is mainly exported to Southeast Asia, Central Asia, the Middle East and Europe and America. In particular, King Crown Brown Sugar Plum and King Crown Premium Fruit Milk Crisp, the unique taste has been affirmed by consumers at home and abroad.
5. Yake
Chinese Name: 雅客
YaKe was established in 1993, a well-known brand in the domestic candy industry. It has a variety of products such as xylitol gum, sandwich candy, chocolate, jelly, pastries, milk candy, rubber candy, toffee, and crispy heart candy. Gradually formed a brand matrix that integrates sub-brands such as YaKe Tian Tian Bang, Nong Dian, Mei Jiao, and Boer Chocolate.
After ten years of accumulation, Yake completed its first magnificent turn in 2003, and the emergence of Yake V9 pioneered the category of vitamin candies in China. Subsequently, Xylitol achieved great success in the field of chewing gum, breaking the situation where foreign brands monopolized the gummy candy market. Many sub-brands such as Yake Daily Stick, Concentrated Point, Beauty Chew, and Beryl Chocolate have also quickly gained market recognition, forming a brand matrix in China's candy industry.
6. Ma Dajie
Chinese Name: 马大姐
Established in 1991, it is a large-scale leisure food production enterprise in China. It has formed an industrial development pattern with "Ma Dajie" as the main trademark, and "Sweet Time", "Safely", "Little Bell", "Top Fruit" and other brands as supplementary. At present, hundreds of products such as candy, chocolate, jelly, dried beans, bread, biscuits, cakes, etc. have been launched.
7. Chun Guang
Chinese Name: 春光
Established in 1996, it is a modern food processing enterprise with Hainan coconut and tropical fruits as the main ingredients. It has successively developed and produced 9 series of products such as candy, biscuits, pastries, solid drinks, roasted coffee, dried fruits, dried vegetables, convenient foods, and seasonings. It owns a sightseeing factory that integrates product processing, tourism and leisure, scientific research, and shopping experience.
Hainan Chun Guang Food Co., Ltd., established in 1996, is a modern food processing enterprise mainly using Hainan coconut and tropical fruits as raw materials. It is a national demonstration enterprise of agricultural product processing and a key leading enterprise of agricultural industrialization, with nearly 3,000 employees. The product sales outlets include multinational chain sales systems, large and medium-sized chain supermarkets, specialty stores, convenience stores, wholesale markets, etc. Some products are exported to more than 50 countries and regions such as the United States, Singapore, Europe, the Middle East, Hong Kong, Taiwan, etc.
In 2002, the company obtained the "Export Product Hygiene Registration" certificate, and has successively passed the ISO 9001 Quality Management System, ISO22000 HACCP Food Safety Management System, BRC, Kosher, HALAL, GMP and other certifications. In 2010, in response to the development requirements of building Hainan into an international tourist island, the company adopted the method of combining terminal control and circulation radiation, established direct stores and chain supermarkets, and expanded import and export trade business, ushering in a new round of product sales climax. In 2018, the company invested 230 million in Wenchang Longlou to create the Chun Guang Coconut Kingdom, which was rated as a 3A scenic spot. This is China's first coconut-themed sightseeing factory that integrates product processing, tourism and leisure, scientific research and development, and experiential shopping. Hainan is vigorously building a free trade zone (port), fully promoting the development of cultural tourism. The Chun Guang Coconut Kingdom, as a "tourism+" complex born in response to the trend of the times, has been called the new model of Hainan's all-region tourism.
8. Nanguo
Chinese Name: 南国
Nanguo was established in 1992, a well-known leader in coconut-flavored food in China, mainly engaged in the research, production, and sales of solid drinks/candy/leisure food/fruit and vegetable products/condiments, with pure coconut powder, coconut nutrition powder and other products as the main business. It is a representative brand of Hainan specialty foods.
Hainan Nanguo Food Industry Co., Ltd., founded in 1992, is based on Hainan's green and healthy resources, dedicated to the research, production, and sales of coconut nutrition technology. It is the leader in coconut-flavored food in China. The company owns several national invention patent technologies such as coconut powder and coconut oil, and its main products are coconut-flavored foods such as Nanguo pure coconut powder and coconut nutrition powder.
The company currently owns a factory area of more than 60,000 square meters, with multiple modern production lines and equipment. The annual production capacity reaches over 50,000 tons, with more than 1500 employees. NanGuo Food currently produces solid beverages, candies, leisure foods, fruit and vegetable products, seasonings, and other 5 major series with over 100 varieties and 300 specifications. The products are sold all over the country and exported to the United States, Dubai, and other dozens of countries and regions, deeply loved by consumers.
9. Golden Monkey
Chinese Name: 金丝猴
Golden Monkey Food was established in 1992, owning the brands Golden Monkey, Greedy Monkey, and You's. The main products cover Golden Monkey milk candy, fruit candy, chocolate, baking, bean products and other categories of candy and leisure snacks. The Golden Monkey brand mainly provides mid-to-high-end traditional candies and wedding products, including milk candy series, fruit hard candy and soft candy series, chocolate series, etc.
Shanghai Golden Monkey Food Co., Ltd. is a large-scale food production and manufacturing company in China. It owns three brands: Golden Monkey, Tantalizing Monkey, and Youshi. The company primarily produces six main categories of products, including milk candy, fruit candy, chocolate, snack food, soy products, and baking products. With over 200 varieties of products, its annual production capacity reaches 60,000 tons. The company mainly produces "Golden Monkey" branded candies, chocolates, baked goods, dried tofu, and spicy snacks, with over 200 types of products. It owns over 200 trademarks and 29 copyrights. It has nearly a thousand distributors nationwide, covering all types of retail outlets. Its products sell well in nearly 200 major and medium-sized cities and rural areas in 30 provinces, municipalities, and autonomous regions across the country, and are also exported to the United States, Australia, and other regions.
Currently, Golden Monkey Group owns Shenqiu County Yudong Golden Monkey Food Technology Co., Ltd., Zhoukou Golden Monkey Food Co., Ltd., and Shanghai Golden Monkey Food Co., Ltd., employing more than 1,200 people, including nearly 300 key technology personnel in R&D, production, and quality control. It has an annual production capacity of 2 billion yuan, and a marketing team of more than 100 people serving nearly 1,500 dealers nationwide and various online and offline sales channels.
10. WoWo
Chinese Name: Wowo
WoWo was founded in 1979, and is a large scale domestic candy supplier. It is a diversified enterprise group with food and printing packaging as its main industries. It focuses on the research and development of new candy products. "WoWo" candy is its flagship product, which is loved by consumers for its pure taste.
The company is located in Pudong New Area, Shanghai, covering an area of 100,000 square meters. The company owns five well-known candy brands such as "WoWo", "Huang Xiaomei", "WoWo 360°", "Refreshing Throat Treasure", and "Love for a Lifetime", with an annual production capacity of 100,000 tons of candy. It is a specialized candy production and operation enterprise.
The printing and packaging industry of the Oho Group also enjoys a high reputation in the industry under the brands of "Meifeng Film" and "Qingfeng Color Printing". Among them, Meifeng Packaging Materials Co., Ltd. produces cast CPP films with large-scale equipment imported from Japan, the United States, and the United Kingdom, which are unique in the industry for their variety, full specifications, and superior quality, and have formed an annual production capacity of 14,000 tons of film. Qingfeng Color Printing Co., Ltd. provides customers with a one-stop plastic gravure business service from design, plate making, printing, slitting to bag making and roll film making with 6~8 sets of color gravure rotary presses and supporting equipment imported from Japan.
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